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Coupons Overview

Coupons are codes customers enter at checkout (e.g. WELCOME10). Unlike discounts, coupons require the customer to apply the code.

Where to find it: Marketing → Coupons


FieldWhat it shows
CodeThe code customers enter (e.g. WELCOME10)
NameA label for your reference (e.g. “Welcome 10% Off”)
DescriptionWhat customers see (e.g. “10% off your first order”)
DiscountPercentage or fixed amount (e.g. 10% off)
ScopeCart or Product — where the discount applies
StatusActive or Inactive
Per customerHow many times each customer can use it (e.g. 1)
ValidityStart and end dates

CouponsDiscounts
How it appliesCustomer enters code at checkoutApplies automatically when conditions are met
Use caseCampaigns, loyalty, trackingSite-wide promotions, happy hour
Example”Use WELCOME10 for 10% off""Spend €50, get 10% off” (no code)

  • How to Create a Coupon
  • Managing Coupons