Viewing Your Customer List
The Customers page shows everyone who has ordered from your restaurant — who they are, how often they order, and how much they spend.
Where to find it: Customers (in the main sidebar)
What You’ll See
Section titled “What You’ll See”At the top of the page you’ll find:
- Total customers — All customers across your merchant
- Active customers — Customers who have ordered recently
- New this month — Customers who placed their first order this month
- Average order value — How much customers spend on average
Customer Segments
Section titled “Customer Segments”Menuella groups your customers into segments to help you focus your efforts:
| Segment | Who they are |
|---|---|
| VIP | Your best customers — frequent orders, high spend |
| Regular | Steady customers who order regularly |
| New | Recent first-time customers |
| At risk | Previously active customers who haven’t ordered lately |
Use these segments to decide who to target with promotions or loyalty offers.
Search and Filter
Section titled “Search and Filter”- Search — Type a name, email, or phone number to find a specific customer
- Filter — Show all customers, or only those who have ordered recently
- Browse — Move through the list page by page
Customer Table
Section titled “Customer Table”Each row shows:
- Customer name and contact info
- Order count and total spent
- Last order date
- Segment (VIP, Regular, New, At risk)
Click a row to open the Customer profile and see full order history and details.
The segment badges (VIP, Regular, New, At risk) at the top show counts across your entire merchant — use them to see your customer mix at a glance. You can customize the table — show or hide columns like order count, total spent, or last order date. Search updates as you type — no need to press Enter; results appear automatically.
Check the At risk segment weekly and send a coupon from Marketing → Coupons to re-engage them. Use New this month to spot growth trends; if it’s low, focus on sharing your link page and short links. Keep Average order value in mind when creating discounts — avoid setting minimums that are higher than your typical order.