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Managing Gift Cards

View sales, redemptions, active balance, and individual gift cards in Store → Gift cards.

Where to find it: Store → Gift cards


MetricWhat it shows
SalesHow many gift cards sold, total value
RedemptionsHow much has been used at checkout
Active balanceRemaining value on all cards (not yet redeemed)

For each gift card you can see:

  • Balance — Remaining value
  • Recipient — Who received it (if provided)
  • Transactions — Purchases, redemptions, manual adjustments

You can adjust a card’s balance manually (e.g. to correct an error). Use sparingly and document the reason for your records.


Active balance is a liability — it’s value customers have paid for but not yet used. Check it regularly for accounting. Each card has a transaction history — you can see when it was sold, when it was used, and any adjustments. Gift cards can be sold through your ordering flow — customers add them to cart like any other product.

Check Active balance regularly — it affects your financial reporting. Use manual adjustments only when necessary — document the reason. Review redemptions to see how gift cards are being used.